Digital marketing in the pharmaceutical industry is a huge component of how a life science brand promotes its products and company. With the digital world moving at such a fast pace, it can be difficult to keep up with what consumers are using and viewing right now. From Connected TV on streaming platforms like Hulu …
The PanAgora Pharma CX Summit will bring together 200+ of the leading customer experience experts in pharma to explore how pharma is leveraging technology, data, and design thinking to drive customer engagement and outcomes in a real and measurable way. The Pharma CX Summit 2024 is broken down into a HCP CX Day and a Patient CX Day. …
North America’s largest cross-functional pharma gathering. Rapid healthcare reforms are finally paving the way for affordable access to medicines, but your commercial model is now outdated. The future of life-saving treatments reaching patients is under threat. The race is on to adapt. How quickly you can create and scale patient value to competing stakeholders will …
BioPharma eMarketing Summit Pharma marketing has changed beyond all recognition. How can marketers capitalize on digital transformation, the AI boom and reinvent service value beyond the traditional model? Which avenues and strategies will enhance HCP and patient engagement in the future? Whether remotely engaging customers, or having to rethink your entire healthcare digital strategy, the …
