Features
Our latest Feature articles and content, to keep you on the cutting edge of pharma marketing.
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Color Health and OpenAI Join Forces to Combat Cancer
Color Health and OpenAI recently joined forces to revolutionize cancer screening and treatment through the development of an innovative AI-powered…
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Five Steps For Building Empathy in a High-Tech Healthcare World
In recent years, the landscape of healthcare has been transformed by technological innovations. From telemedicine consultations to AI-driven diagnostics and…
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Transforming the Landscape: AI-Powered Compliance Software in Marketing
Discover how AI-powered marketing compliance software transforms pharmaceutical marketing with real-time accuracy and efficiency.
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AI and Pharma: Boosting Marketing Strategy with 5 Expert AI Prompts
Ethan Mollick, a professor at the Wharton School, recently published a fascinating book titled Co-Intelligence, detailing his hands-on experience using…
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The Emotional Burden of Disease and the Impact of Patient Engagement
Sponsored by VMS BioMarketing Biopharma companies offer many forms of support when a patient’s therapy is initiated. However, substantial research…
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Revolutionizing Pharma: Harnessing AI and Data Targeting for Deeper Patient Journey Insights
In the rapidly evolving healthcare sector, Artificial Intelligence (AI) and targeted data analytics stand at the forefront of transforming patient…
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NVIDIA’s Groundbreaking Healthcare Innovation: A Leap Towards the Future
In a bold stride into the future of healthcare, NVIDIA, traditionally known for its dominance in the AI chip market,…
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Streamline and Succeed: The Benefits of Pharma Marketing Automation
Boost efficiency in pharma with marketing automation—ensure compliance and amplify ROI.
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Navigating Compliance in Digital Pharma Marketing: Best Practices for Using Real-Time Data
As we covered last month, in the rapidly evolving digital landscape, pharmaceutical companies are increasingly leveraging real-time intent data to…
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Transforming Pharma Engagement: In-Depth Case Studies on Successful Omnichannel Strategies
The pharmaceutical industry is increasingly recognizing the need for seamless omnichannel experiences as a critical component of their marketing and…
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