Medical training news, white papers, reports, and events from PharmaLeaders. New content daily, on our website and delivered right to your inbox.
Pharma Leadership: Cultivating Talent in Uncertain Times
Article contributed to PharmaLeaders and authored by: Beth Doladee, M.A., M.B.A., Managing Consultant and Neelima Paranjpey, Ph.D., Managing Consultant, The Vaya Group
Executive Summary
Today’s highly dynamic, fast-paced pharmaceutical industry requires knowledge preservation and leaders who understand these unique challenges. This means developing leadership from within, to preserve intellectual capital and ensure the right skills are in ...
Read MoreHow Training Simulations Will Help Pharma Sales Teams in the Post-Pandemic Market
Article contributed to PharmaLeaders and authored by: Jeremy Lovelace, founder and director of HFX Training.
Across all industries, sales teams face an uncertain future, and pharma is no different. Many key sales practices, such as healthcare provider meetings and terrority-focused engagement have been replaced by the unfamiliar environment of zoom calls, emails and remote work.
Learning and ...
Read MoreLoving Las Vegas – A Global Laboratory for Event Marketing
Author: Jim Walker, Contributing Editor, PharmaLeaders
The 7th Annual Global Pharmaceutical and Medical Meetings Summit brought hundreds of pharma event planners from around the country to the Cradle of Liberty in Philadelphia, PA in February. While there were many informative sessions, keynote speaker Michael Dominguez offered some especially insightful remarks about his work as Senior Vice ...
Read MoreMake Your Holiday Party Memorable – Must Dos and Special Accents
Article Sponsored by Maggiano’s Little Italy – click here for benefits of hosting events with Maggiano’s!
The holiday event planning season is upon us! From family gatherings to company parties, schedules can get crowded and complicated. Follow these pieces of advice to whip your event planning skills into shape.
MUST-DOS: When & Where
Determine date & time.
Most ...
Read MoreHealthcare Marketing Trends for 2019 Emphasize Better Targeting with Cost-Effective Advantages
As healthcare marketers strive to keep pace with data technologies for better targeting and conversion, budgeting for 2019 becomes a formidable challenge. Questions about competitive advantages and cost-effectiveness drive conversations. Yet, the focus of forward-thinkers is shifting to better data for targeting faster and sooner in the engagement lifecycle.
“We are seeing a dramatic increase in ...
Read MoreSchedule Your Personalized Marketing Technology Workshop
PharmaLeaders is pleased to provide our subscribers with a special offer from our webinar partner and presenter, Collaborative Marketing Solutions (CMS).
Get your own Marketing Tech Workshop for Life Sciences:
Full Day or Half Day Sessions
Facilitated Exercises & Group Breakout Sessions
Customer Segmentation
Project Prioritization
Project Implementation Roadmap
Follow-on Kick-off Call
Read More