At the 2019 Veeva Commercial & Medical Summit, Veeva Systems (NYSE:VEEV) announced two new innovations in Veeva CRM that continue to advance compliance and digital engagement in the life sciences industry. Veeva CRM Approved Notes makes it easy for field reps to capture free text notes in Veeva CRM and leverage the power of artificial intelligence (AI) to save information … [Read more...]
Data Smart Marketing: A Strategic Framework for Healthcare Marketing Success
(an article from PharmaLeaders sponsor: Data Smart Marketing) Author: Jim Walker, Contributing Editor, PharmaLeaders Driven by data-marketing breakthroughs and challenged by privacy-focused regulations, the online marketing space is undergoing a significant sea change, especially within healthcare marketing. As brand teams and agencies assess their campaigns for … [Read more...]
NEW WEBINAR TO WATCH NOW: 5 Ways Healthcare Marketers Can Drive Better Results
WATCH ON-DEMAND: 5 Ways Healthcare Marketers Can Drive Better Results: How to Control Costs, Manage Compliance, and Engage Target Audiences Today’s healthcare space is increasingly competitive. Its pace is quickening – with new technologies, heightened expectations, and tight time frames to deliver results. Are you having difficulty reaching HCPs and Patients online? Is … [Read more...]