Contributed to PharmaLeaders by Authors: By Ana Bargo, M.S.; Jeannine Cain, MSHI, RHIA, CPHI; Shannon Fee, B.A.; Mark Yap, FNP-C In 2016, a major transformation occurred in how we evaluate clinical data for real-world effectiveness. The FDA signed into law the 21st Century Cures Act, which impacted the Real-World Evidence Program in the U.S. It signaled a paradigm shift in … [Read more...]
Five Ways Study Sites Benefit from Remote Monitoring
Authored and contributed to PharmaLeaders by Jeff Pool, VP of Revenue at Florence Healthcare Failed remote site access and monitoring attempts have left study sites with a computer full of access portals, FTP logins, document vaults, and emails. Why do sponsor remote site access and monitoring rollouts fail? Because the sponsor focuses on solving their access problems – … [Read more...]
Whitepaper: Execute a 5-Step Framework for Data Compliance in Healthcare Marketing in the 2020s
The 2020s will transform how consumers and businesses interact with each other as vast amounts of personal and contextually relevant data will be generated. These changes will demand organizations implement a new framework for deploying and managing communications, for implementing innovative omnichannel marketing strategies and tools, and for acquiring and utilizing … [Read more...]
Digital Exam Room Posters – The Right Place; The Right Moment; The Right Message
When Digital Exam-Room Posters were first commercially introduced five years ago by Health Monitor Network®, it was unclear to what degree this new channel would provide true benefit to patients, caregivers or physicians. Now, most Point of Care (POC) companies offer digital patient engagement products, and third-party research has proven that these Digital Exam Room Posters … [Read more...]
Veeva Announces New Mobile and AI Innovations in Veeva CRM
At the 2019 Veeva Commercial & Medical Summit, Veeva Systems (NYSE:VEEV) announced two new innovations in Veeva CRM that continue to advance compliance and digital engagement in the life sciences industry. Veeva CRM Approved Notes makes it easy for field reps to capture free text notes in Veeva CRM and leverage the power of artificial intelligence (AI) to save information … [Read more...]